top of page
TONY KROL | WRITER
For Super Bowl LVIII, we brought the platform EASY TO DRINK EASY TO ENJOY to life by creating the Bud Light Genie, and turned an ordinary night for a group of friends into the easiest, most enjoyable night of their lives.
Starring Post Malone, Peyton Manning, and Dana White, the campaign took them from one epic wish to the next, ending with the ultimate upgrade...a trip to the Super Bowl.
For Super Bowl LVIII, we brought the platform EASY TO DRINK EASY TO ENJOY to life by creating the Bud Light Genie, and turned an ordinary night for a group of friends into the easiest, most enjoyable night of their lives.
Starring Post Malone, Peyton Manning, and Dana White, the campaign took them from one epic wish to the next, ending with the ultimate upgrade...a trip to the Super Bowl.
Client Bud Light
Agency Anomaly NY
Director Craig Gillespie
Client Bud Light
Agency Anomaly NY
Director Craig Gillespie
SUPER BOWL LVIII + LIX
TEASERS
Client Bud Light
Agency Anomaly NY
For SUPER BOWL LVIII, we we're introducing a new character to the Bud Light Universe. So when it came time to tease out our spot, we kept the plot minimal and the intrigue high.
And for SUPER BOWL LIX, Post Malone returned for the spot with Shane Gillis by his side, this time as the Big Men On Cul-De-Sac. I was tasked with teasing out the spot before the game and caught the BMOC's showing up on their neighbors door cam doin what they do.
bottom of page